Huddersfield provide the blueprint

Tom Ince edged the Terriers closer to Premier League safety on Saturday, and if Southampton fail to beat Leicester this evening David Wagner's team could be well on their way to securing the £150m windfall that survival would bring. Now Rob Wilson, a leading expert in football finance says Huddersfield are a model club for others to follow.

If David Wagner does lead his team to safety, it will be a second season running that the West Yorkshire outfit have defied all the odds and Rob Wilson think's the clubs success boils down to fantastic financial management and canny recruitment.

In figures revealed by TerrierBlog two weeks ago, Huddersfield Town had a net spend of £2m last season on players - significantly less than many other Championship clubs.  Boosted by the financial rewards of promotion to the Premier League, the Terriers have had a net spend of £49m so far this campaign.

Despite the added money, Dean Hoyle has ensured that the club has stuck to a strict wage structure. In January 2017 talks broke down with German striker Terrence Boyd when his wage demands exceeded the clubs expectations with Collin Quaner coming instead.

Rob Wilson thinks this strict wage structure should serve as a role model for other clubs saying,"What I am really encouraged about in regards to Huddersfield Town – and I have spoken to some on the recruitment side there – is the way they are doing their recruitment and limiting what they are prepared to pay on players’ wages and the types of contract they are prepared to give out.

“They seem to be happy to walk away from a deal which they feel is not right for the football club, which is quite refreshing to hear and something that the rest of league should sit up and take notice of. It means players are going out and playing ‘for the shirt’ and it really matters to them and there is a better team ethic.Huddersfield and Burnley are the ones who are doing it right for me.”

Wilson went on, "If you look at the last 10 years and the clubs who have had the ‘internal wage cap’, if you like and only signed players for not a penny over of what they are prepared to pay in terms of their budget, they end up with players who seem to give that 10 per cent extra.

“If you look at the likes of QPR and even Leeds United when they went down years ago, they were signing players on big money who were not all playing for the shirt.

“There is no finer examples of how things have not worked recently than Stoke City. People used to ask me which model teams should follow and I would say Stoke City every time. But that was until they signed Kenwyne Jones, which for me was the signing which signalled the downfall of where Stoke went in terms of paying big money and wages for him. That set a new ceiling for everybody else coming in.

“You then end up getting that band of players who are probably better than the Championship, but not really good enough for the Premier League – but who think they are. They are the clubs who probably end up struggling. You look at Sunderland for example and Aston Villa last year too.”

If Huddersfield Town do go on to secure survival the club will be in for another financial windfall, and with the right people currently in charge that money is bound to be spent on improving the team and the club.


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